Od ideje do snimajućeg danaFrom idea to shoot day
Marketing · Produkcija · Copywriting · Fotografija · Grafički dizajnMarketing · Production · Copywriting · Photography · Graphic design
Vodim kreativni proces od scenarija do terena. Papričica Production je mesto gde se ideja pretvara u kadar.I lead the creative process from script to set. Papričica Production is where an idea becomes a frame.
Zadatak je bio da Žiška objavi video-oglas za otvorene pozicije za praksu. Scenario sam napisala inspirisana Matrixom, a u videu se pojavljujem kao Morpheus.The brief: Žiška needed a video ad for its open internship positions. I wrote the script inspired by The Matrix, and in the video I appear as Morpheus.
Paralelno sam organizovala realizaciju uz podršku kolega i pratila ceo proces postprodukcije.In parallel, I organized the production with the support of my colleagues and followed the entire post-production process.
- ScenarioScript
- RežijaDirection
- GlumaActing
- OrganizacijaOrganization
- ScenografijaSet design
- KameraCamera
- MontažaEditing
- ProjekatProject
- Žiška
Milica Vučković
Zovem se Milica Vučković i bavim se marketingom, sa fokusom na dizajn, kreativu i produkciju.My name is Milica Vučković and I work in marketing, with a focus on design, creative and production.
U svom radu vodim kompletan kreativni proces, od ideje i koncepta, preko scenarija i tekstova, do finalne realizacije. Dizajniram vizuale za digital, a na terenu vodim snimajući dan.I lead the complete creative process, from idea and concept, through scripts and copy, to final delivery. I design visuals for digital, and on location I run the shooting day.
Trenutno radim na klijentu Discover Serbia, gde pokrivam širok spektar poslova: dizajn, copywriting, fotografiju i produkciju.I currently work on the client Discover Serbia, where I cover a wide range of work: design, copywriting, photography and production.
Paralelno sarađujem sa DIC-om, gde snimam i montiram sadržaj sa njihovih događaja, kao što su Akademija robotike, Svetska olimpijada robotike (World Robot Olympiad – WRO) i Vukobratovićevi dani robotike. Za Vukobratovićeve dane robotike radim i na digitalnoj i OOH kampanji, kao i na dizajnu vizuala.In parallel I work with DIC, where I film and edit content from their events, such as the Robotics Academy, the World Robot Olympiad (WRO) and the Vukobratović Robotics Days. For the Vukobratović Robotics Days I also work on the digital and OOH campaign, as well as on visual design.
Do sada sam radila marketing i produkciju za brendove kao što su Jaffa Cakes, Raiffeisen banka, Ocake, Kasata, Aqua Viva, Mercator i drugi.So far I have done marketing and production for brands such as Jaffa Cakes, Raiffeisen Bank, Ocake, Kasata, Aqua Viva, Mercator and others.
RežijaDirecting
Od ideje do savršenog kadra. Ovde su projekti u kojima sam vodila kreativni proces, pisala scenario i vodila ekipu na terenu.From idea to the perfect frame. Projects where I led the creative process, wrote the script and ran the crew on set.
- Kreativni koncept i scenarioCreative concept and script
- Organizacija snimanjaShoot organization
- Vođenje snimajućeg danaRunning the shoot day
- Rešenja na terenuSolutions on location
Montaža i snimanjeEditing & Shooting
Snimanje na terenu i montaža: ritam, kadar i priča koja drži pažnju do poslednje sekunde.Shooting on location and editing: rhythm, frame and a story that holds attention to the last second.
- Priprema i plan snimanjaPrep and shooting plan
- Snimanje na terenuShooting on location
- Montaža i finalizacijaEditing and finishing
Grafički dizajnGraphic Design
Dizajn, fotografija i tekst iz jedne ruke. Kampanje, objave i karuseli koji brendu daju prepoznatljiv izraz.Design, photography and copy from one hand. Campaigns, posts and carousels that give a brand a recognizable voice.
- DizajnDesign
- Fotografisanje događajaEvent photography
- Editovanje fotografijaPhoto editing
- Kreativni ispisiCreative copywriting
Blog
Moji tekstovi o marketingu, produkciji i kreativnom procesu.My writing on marketing, production and the creative process.